The Art of Selling: Embracing Your True Self at the Market
As an artist, the thought of selling my work at a market often leads me to joke that I suffer from “resting boredom face.” Sometimes, it feels like I should just hand over the reins of art sales to the cheerfully bubbly types who seem effortlessly engaging. But here’s the truth: that perception couldn’t be further from reality.
While I may possess a neutral demeanor, I have successfully sold my art directly at markets. It’s easy to get caught up in the idea of a magical formula: “Oh, it’s simple for that person; they’re cheerful, funny, and approachable.” But as I approach my 40s, I’ve come to realize that each of us has our own unique approach to selling. I find comfort in being quietly content, focusing on the details that help me connect with others. Rather than discussing the art itself, I prefer to engage in conversations about shared interests—what draws them to my work, the story behind each piece, and the joy I experienced while creating it.
We don’t need to transform into game show hosts or perfect friends; we just need to be the best version of ourselves. And that’s where the challenge lies: discovering what that version is.
Art is fundamentally about relationships and community. When I first grasped this concept, I was overwhelmed by panic. How can I connect with people? I worried about my social skills and awkwardness. But here’s the truth: most people are looking for genuine connection and won’t judge you for being yourself. Those who do? Well, they’re not your people.
Connecting with other neurodivergent artists has been incredibly beneficial for me. Sharing struggles and perceptions has opened my eyes to the lies we sometimes tell ourselves or that we hear from others. These notions don’t define our reality.
At markets, I make a conscious effort to eliminate the barrier of the table. I position myself to maintain direct eye contact and keep busy with sketching while remaining available for questions. Conversations can flow naturally if I don’t force them, although that’s often easier said than done. The more I participate in these events, the more comfortable I become. While I still experience anxiety about setting up and breaking down my display, I usually enjoy the experience once I’m there.
Here’s the thing: art tends to sell itself. If someone is drawn to a piece, they will express interest; I don’t need to prove myself or point a particular artwork out. The essence of who I am is woven into my art—each piece a reflection of my journey, carefully packed in boxes for people to thumb through or hung along the railings at the market (like at the M32 Flea Market by Share Park). All I need to do is show up and be present.
Bringing a friend or partner along can also enhance the experience, making it more enjoyable. However, I’ve had friends leave a few hours before closing because they weren’t selling. Funny enough, I’ve often seen a surge in sales during those final hours, so it’s worth being ready for last-minute purchases!
In the end, the most important takeaway is to have fun. Selling art isn’t just about transactions; it’s about sharing your passion with the world and forming connections. Embrace who you are and trust that your unique voice will resonate with those who are meant to appreciate your work.
